The Georgia national rugby union team, nicknamed The Lelos, represents Georgia in men's international rugby union. We, the Georgian people, take pride in our rugby team. The Borjomi brand, together with us, has always supported our rugby team. They are passionate about the game and proud of our players throughout history. That's why we decided to look at the history of Georgian rugby. Our team gathered proud footage from the past and the present. We wanted to represent their victories and their togetherness.
Let us proudly wave our Georgian flag at the Rugby World Cup in the future!
Creative Chairman: Levan Lepsveridze
Creative Director: Emily Koridze
Sr. Copywriter: Keti Kipshidze
Copywriter: Qetka Magradze
Art Director: Magda Janjalashvili
Design Team Head: Matassi Sulakauri
Design Team: Aniki Gelashvili, Giorgi Jinoridze, Nikita Mchedlishvili
Account Directors: Zizi Nasrashvili, Ekaterine Ebanoidze
Sr. Account Manager: Salome Martiashvili
Account Manager: Mariam Simonishvili
Motion Designer: Luka Shvelidze
Administrative Team: Erekle Zurmukhtashvili, Natia Demetradze, Pikria Javashvili
Producer: Tamta Navrozashvili
Photographer: George Kolbaia
Assisting Photographer: Elene Gomelauri
Studio Photographer: Vakhtang Alania - Kikala Studio
MUA: Nino Bedeladze; Teona Ghlonti
Music by Basho Pond
English Copy: Tatia Darsadze
Vocals: Misho Eliava